We often get questions about our subliminal scripts. What's being said under the sound mask that brings about such dramatic change?

In most cases we don't reveal the actual script for a number of reasons which are discussed below.

First, take into account the way subliminal programming works. The difference between subliminal programs, and say, conscious affirmations, is the level of awareness as to what is actually being said.

The reason subliminal programing works so well is because conscious awareness is being bypassed. We have, as a result of our early childhood programming and other random events, a tremendous amount of conscious resistance to change, especially in regards to our self-image of who we are and what we consciously believe is possible.

If this weren't the case, you wouldn't need subliminal programs. You could just tell yourself to display more confidence and it would be so. But the conscious mind has lots of scripts of it's own and lots of reasons for maintaining the status quo. When a subliminal message, recorded just below the conscious audio threshold reaches the subconscious, the conscious mind has had NO opportunity to rationalize or sabotage the message away. Your subconscious, being the only part of your mind that has gotten the message, then acts as if the message is 100% true. It doesn't know the difference between current and future truth. Then, in a wonderful way that we don't fully understand, the subconscious begins to guide you into circumstances and behaviors which support the message.

Although you may know the purpose of a subliminal program, you can see how, using this model, it's to your advantage to not have exposure to the exact script.

Studies were done in the 70's with subliminal programming which showed that some individuals are able to be programmed despite the fact that they know the script. Most however, used at least some amount of conscious logic to circumvent the effects of the program, even when they expressed a conscious and sincere desire for change.

Secondly, but most important, is an issue of logical trust.

It's reasonable for anyone to speculate about the exact messages they are being programmed with subconsciously. After all, up until now all of your programming has been random input, and now that you've decided to take charge of your destiny you realize that someone else is actually building the package to take you there.

It's a natural thing for the conscious mind to suspect a hidden agenda of some sort that benefits the programmer because that's one of the duties of the conscious mind, to protect. It's even ironic that in this case, the conscious mind is so over-protective that subliminal techniques must be used to reach this closed off area we call the subconscious.

So, if we published the scripts - you would still have to invest a small amount of trust that these really were the scripts, in which case we run the risk of lowering the effect due to the potential conscious resistance discussed earlier.

The concern for publishing the scripts has nothing to do with other companies using them because to be as effective they would still have to master the production process which is undetectable once the product is finished.

Our motive in scripting a program is to achieve the end goal of the title which means that someone (the customer) gets what they want as far as changing something. Unless you see changes that you feel are worth the trouble you've gone to in purchasing and using the product, you won't be very pleased with it.

There are lots of things we can tell you about the scripts themselves without watering down the results.

The subconscious has a different slant on time as we measure it, so all messages are in present tense.

All messages are in first person because the subconscious is more closely alligned with other subconscious minds than in the case of what we consider our 'aware' conscious minds. This causes a different view between ones own self and others and in a different way than is the case with the normal waking mind.

If the message says 'you....' the subconscious projects it onto everyone else other than themselves, because what the subconscious is programming is literally the 'I' part of the awareness.

We don't use multiple layers of hundreds of voices. Although this process was used in the 1980's by several other companies, we stick with the single voice-at-a-time theory in delivering content.

We DO use different pitch frequencies for the messages, meaning they are in male, female, and child- voice frequency ranges.

In some cases additional speed variation has been used so that unique characteristics, such as equalization is 'generalized' to the point where your subconscious doesn't look for a familiarity [i.e., the voices of your parents] but only for pitch and message. We use all of them on a rotating basis with the same script so that our tapes will be universal for anyone who speaks English.

English as a second language? It depends...

We don't recommend our products for anyone with English as a second language unless they are prepared to spend more time using the title they have a grasp of the language.

If you've had a difficult time reading the English used on this page, you may not be familiar with the language at any level. [To use a computer analogy, you need to change programs in the language you were programmed in the first time.]

There's some recent evidence that hypnosis may be carried out on a person using their second or third language, but your first language is still the most powerful. The less familiar your basic vocabulary the more likely there will be gaps. We get several requests for International versions but we're still seeking suitable bi-lingual partners before we can extend our current catalog into other languages.

Our messages are checked in reverse for possible additional messages. The subconscious will examine audio input both in forward and reverse. Audio anomalies of recent years may have even have shown that subconscious thought is expressed in choice of phrasing and grammer, only backwards, as in a phenomena known as backwards speech. When a recording is shown to have another meaning in English, we correct it before continuing with production. I believe this has happened twice.

Messages are recorded in General American speech, with careful attention paid to phonetic values during the scripting phase. They are effective for any English speaker in the British Isles, Canada, Australia or the U.S.. Possible double meanings of words due to diverse accents is also considered during recording.